How We Work

We work across phases, from establishing the vision to introducing the vision to the world:

A project timeline with steps from establishing the vision, developing it, detailing, building, introducing, and soft opening, training, and launch, each with descriptions and numbered milestones.

About Us

Untitled Experiences is a creative consultancy developing experiences with clients by bringing together interdisciplinary teams that weave together physical and digital touchpoints. We work across disciplines blending strategic vision, creative development, technical direction, architecture, estimating, and business modeling to support our partners end-to-end as they create lasting experiences for their guests. Each moment is designed holistically as a system of people, processes, tools, and space to develop actionable frameworks that align vision with execution.

If you're exploring what experiential could do for your business, it all starts with asking the right questions. Our charettes are designed for bold, blue-sky thinking and our team has the expertise to help you shape the prompt, spark ideas, and tackle your unique challenges to establish the creative direction for the project.
In the blue sky phase, we help you explore the full creative potential of your experience. Our team excels at rapid ideation combined with technical integration to generate bold ideas that are also feasible, supported by 3D models, sketches, element lists, storyboards, key art, and conceptual frameworks that establish a clear direction for your project.
During the concept design phase, we refine the creative vision into a singular tangible experiential concept. We develop scripts, floor plans, elevations, and interactive touchpoints to bring ideas to life and create preliminary documentation to establish a cohesive direction.
In the schematic design phase, we translate concepts into detailed plans for production and execution. Our team documents design intent in scenic packages for bid that are coordinated, produces visualizations, and integrates technical deliverables to ensure that the experience is buildable, biddable, and still puts the guest experience first.

If you’d like to work with UEX beyond a schematic phase, please get in touch!

Our Projects

A truck is driving to a loading dock at a port with containers stacked nearby, and a train track curves around the grassy area with a train car on it. Mountains are visible in the background in a sunset scene.

Nighttime scene of a modern building labeled 'Interstellar ARC' with a large digital display, surrounded by trees and people walking outside under a starry sky.

Outdoor entry with colorful purple and pink lighting, surrounded by trees and urban buildings, near a large sports stadium at dusk.

Interior of a modern building with a high, wooden ceiling, large glass walls, and a central circular feature with a glowing, starry light hanging from the ceiling. There's a staircase on the right leading to a second floor with artworks and decorativ

A futuristic train station with a person viewing a waiting area with seats and seated individuals, and a large window showing a train approaching on elevated tracks.

An elegant jazz lounge scene at night with a singer, a pianist, and patrons dressed in vintage clothing, large windows overlooking a river with bridges.

Colorful candy-themed amusement park with people walking around, candy decorations, and a bridge in the background under a partly cloudy sky.

Outdoor concert venue in front of the Andrew J Brady Music Center, with a large screen displaying images, seating for people, and stage lighting setup, during evening hours.

People observing a science exhibit of a waterfall with colorful rocks and trees inside a tunnel with a galaxy background.

Futuristic interior space with dark walls, glowing blue and white rocket models on pedestals, and metallic hanging spheres from a ceiling with illuminated circular lighting.

Diagram of interior design with labeled sections and materials, including walls, furniture, and architectural features.

A detailed site plan for a transportation hub showing a parking lot, multiple entry and exit gates, a site entrance, truck parking, a transport terminal with conveyor belts, loading and unloading zones, a crane, and surrounding roads with labels for

Latest News

Interior of modern apartment with floor-to-ceiling windows showcasing city skyline, featuring a person in a chair, people talking, and interior decor including bookshelves and artwork.

Crafting Spatial Experiences: Service Design in Architecture

Architecture is shifting now more than ever. In this article on Archdaily, we spoke with Ankitha Gattupalli about how these two disciplines are beginning to intertwine, all in service of making the built environment a richer and more equitable place.

A digital illustration of various animals including an elephant, snake, rhino, leopard, turtle, parrot, and others, with the word 'UNEXTINCT' in colorful 3D letters in the center.

Unextinct - A Nightime Show

Mangolin Creative, a partner of Untitled Experiences, and one of our partners worked to develop this incredible traveling nighttime show debuting at Sacramento Zoo.

Nighttime photo of a modern building with red illuminated lattice and geometric designs, with a person kneeling and reaching towards the structure.

Netflix House

Untitled Experiences worked closely with the Netflix Experiences team to help develop the creative intent and overall design aesthetic of Netflix Houses, immersive locations where guests can eat, play, shop, and interact with all of their favorite Netflix shows and movies.